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Whether it’s Facebook, Twitter or LinkedIn, businesses are now expected to have a social media presence. But if you haven’t made a start or you’re dabbling without a proper strategy, then it’s easy to feel overwhelmed. How does it work? How much of my time will it take? When will I see the benefit? What do I do to get heard? This extract from Adam Gray’s book, Brilliant Social Media will help you get started straightway, then refine and improve your strategy to get real business results. Social media is easy when you know how.   Access >>>

Table of contents

  • Getting Started
  • Strategy
  • Use of language and tone of voice

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