Customer relationship management (CRM)
Find Customer Relationship Management (CRM) resources here: news, analysis and case studies on CRM software choices and implementing CRM. Find out how UK companies and organisations are harnessing CRM to drive forward customer-centric business strategies. Understand CRM market trends, and how organisations are managing the customer experience for competitive advantage.
It’s complicated: how data integration lies at the heart of evermore complex data architectures
Data integration and preparation remains the knotty problem at the heart of many data management and business intelligence programmes. Demands on IT leaders in user organisations – especially large, complex ones – are and will continue to be equally complex and pressing as boards look to get business value from data. Read more in this e-guide.
News : Customer relationship management (CRM)
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June 05, 2020
05
Jun'20
Businesses develop apps quickly to manage disruption of Covid-19
Healthcare companies, insurers, government agencies and big tech companies have used technology from Pegasystems to develop apps to manage the disruption caused by coronavirus
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May 29, 2020
29
May'20
Salesforce Q1 2020: 30% growth, Benioff sees ‘new normal’ by 2021
Salesforce announces 30% year-on-year revenue growth for the first quarter, and displays Covid-19 crisis alleviation activities
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May 29, 2020
29
May'20
UK fintech investment reaches record high
Huge increases in UK fintech investment over the past three years has seen the sector explode, but most of the activity is still concentrated in London
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May 27, 2020
27
May'20
PropertyGuru touts 3D virtual viewings with StoryTeller
Southeast Asian property portal PropertyGuru rolls out new capability in its FastKey platform that lets developers showcase properties to prospective buyers through 3D visualisation
In Depth : Customer relationship management (CRM)
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Customer experience software can help companies weather the Covid-19 storm
Advanced customer experience software can help companies weather the current Covid-19 storm, as well as build resilience. Marks & Spencer is one firm exploring the technology Continue Reading
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3 ways CRM improves customer experience
To be efficient, businesses need their information in one place. Using a CRM system, companies can improve CX by keeping track of their customers and automating business processes. Continue Reading
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Building enterprise-grade AI: Sberbank and AI Telekom
Machine learning and artificial intelligence are growing beyond adolescence to prove business value. Practical applications at Sberbank and AI Telekom suggest getting machine learning data in one place, where data scientists can experiment Continue Reading
Blog Posts : Customer relationship management (CRM)
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Digital engagement critical as football clubs look to grow APAC fan base
With just days before the English Premier League (EPL) kicks off, legions of football fans in Singapore can once again cheer for their favourite teams in pubs and homes across the city-state. The ... Continue Reading
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Sporting lessons for IT leaders looking to improve customer engagement
Ask business leaders to state which industry they feel is being most disrupted by the digital revolution, and they are likely to list sectors such as retail, media, music, movies, entertainment, ... Continue Reading
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Practical Machine Learning: let’s demystify the tech revolution
This is a guest blogpost by Kirk Krappe, author, CEO and chairman of Apttus The thing about technology evolution that the movies don’t quite tell you is that it desperately relies on adoption. The ... Continue Reading
Opinion : Customer relationship management (CRM)
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UK winners and losers in digital tech
The UK's retail and telecoms companies are among the best in the world at digital technology, but a survey of digital leaders shows there is still room for improvement for many UK firms Continue Reading
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The high price of not understanding how automation works with existing software licences
Businesses must check their software licences before they introduce robotic process automation or they risk breaking the rules Continue Reading
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How AI is disrupting the role of call centres and call centre staff
Artificial intelligence could eliminate many white-collar jobs in coming decades. Its effects are already being felt in the call centre industry, but there is still no substitute for the human touch Continue Reading
Videos : Customer relationship management (CRM)
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CW500: Hugo Pinto, digital and social media consultant
In this CW500 video, Hugo Pinto, digital and social media consultant, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.
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CW500: JC Mighty, head of audience development, Mail Online
In this CW500 video, JC Mighty, head of audience development, Mail Online, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.
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CW500: Mike Harvard, director, Ember Services
In this CW500 video, Mike Harvard, director, Ember Services, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.