Customer relationship management (CRM)
Find Customer Relationship Management (CRM) resources here: news, analysis and case studies on CRM software choices and implementing CRM. Find out how UK companies and organisations are harnessing CRM to drive forward customer-centric business strategies. Understand CRM market trends, and how organisations are managing the customer experience for competitive advantage.
Editor's pick: Top tools for software developers
Download this e-guide for an in-depth discussion into the pros and cons of using AI tools and how to build up your 'AI toolbox'.
News : Customer relationship management (CRM)
-
January 27, 2020
27
Jan'20
LV= rolls out smart speaker skill
General insurance firm says customers will receive answers to commonly asked questions by invoking the skill on Alexa or Google Home Assistant
-
January 15, 2020
15
Jan'20
Case study: How Trainline keeps customers satisfied
The Trainline is encouraging customers to discover cheaper rail fares for the same journey with its AI-enabled SplitSave option
-
December 27, 2019
27
Dec'19
Top 10 business applications stories of 2019
The steady incursion of artificial intelligence into enterprise software was a major theme behind Computer Weekly’s in-depth stories in this area in 2019
-
December 10, 2019
10
Dec'19
APAC IT leaders lay out priorities for 2020
Robotic process automation and data analytics are among the top priorities for IT leaders in the Asia-Pacific region in the new year
In Depth : Customer relationship management (CRM)
-
Building enterprise-grade AI: Sberbank and AI Telekom
Machine learning and artificial intelligence are growing beyond adolescence to prove business value. Practical applications at Sberbank and AI Telekom suggest getting machine learning data in one place, where data scientists can experiment Continue Reading
-
Experts debate whether SAP acquisition of Qualtrics can deliver CX
Ten months after SAP paid $8 billion for the SaaS experience management platform, experts still differ on what Qualtrics adds to SAP's portfolio, especially its C/4HANA CX suite. Continue Reading
-
The next stage in football’s digital revolution is ready for the new season
Technology is playing an increasing role in football, as the Premier League adopts video assistant referees for the first time and clubs turn to data to capture more of their fans’ attention Continue Reading
Blog Posts : Customer relationship management (CRM)
-
Digital engagement critical as football clubs look to grow APAC fan base
With just days before the English Premier League (EPL) kicks off, legions of football fans in Singapore can once again cheer for their favourite teams in pubs and homes across the city-state. The ... Continue Reading
-
Sporting lessons for IT leaders looking to improve customer engagement
Ask business leaders to state which industry they feel is being most disrupted by the digital revolution, and they are likely to list sectors such as retail, media, music, movies, entertainment, ... Continue Reading
-
Practical Machine Learning: let’s demystify the tech revolution
This is a guest blogpost by Kirk Krappe, author, CEO and chairman of Apttus The thing about technology evolution that the movies don’t quite tell you is that it desperately relies on adoption. The ... Continue Reading
Opinion : Customer relationship management (CRM)
-
UK winners and losers in digital tech
The UK's retail and telecoms companies are among the best in the world at digital technology, but a survey of digital leaders shows there is still room for improvement for many UK firms Continue Reading
-
The high price of not understanding how automation works with existing software licences
Businesses must check their software licences before they introduce robotic process automation or they risk breaking the rules Continue Reading
-
How AI is disrupting the role of call centres and call centre staff
Artificial intelligence could eliminate many white-collar jobs in coming decades. Its effects are already being felt in the call centre industry, but there is still no substitute for the human touch Continue Reading
Videos : Customer relationship management (CRM)
-
CW500: Hugo Pinto, digital and social media consultant
In this CW500 video, Hugo Pinto, digital and social media consultant, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.
-
CW500: JC Mighty, head of audience development, Mail Online
In this CW500 video, JC Mighty, head of audience development, Mail Online, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.
-
CW500: Mike Harvard, director, Ember Services
In this CW500 video, Mike Harvard, director, Ember Services, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.