Customer relationship management (CRM)
Find Customer Relationship Management (CRM) resources here: news, analysis and case studies on CRM software choices and implementing CRM. Find out how UK companies and organisations are harnessing CRM to drive forward customer-centric business strategies. Understand CRM market trends, and how organisations are managing the customer experience for competitive advantage.
IT Priority Budgets 2021 Infographic
After surveying near 500 European IT sector professionals, the jury is out on what companies across the continent will be spending on in 2021. We dive into what spend will be easier to justify, if budgets for IT companies are on the rise or fall and what the 2021 project rankings are for most in the new year. Download this PDF infographic to find out what the results showed.
News : Customer relationship management (CRM)
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February 11, 2021
11
Feb'21
Benioff projects future of work onto Salesforce’s ‘Cloud 3.0’
Salesforce is unveiling a vision of the future of work based on what it calls ‘Cloud 3.0’, with ‘Hyperforce’ – a rearchitecting of the Salesforce CRM platform to run on public clouds
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February 11, 2021
11
Feb'21
Verizon Business, Deloitte gain retail edge with 5G
Operator’s 5G and mobile edge compute technology, coupled with IT consultancy’s retail industry and solution engineering experience, aims to improve store operating efficiency and enhance the customer experience
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February 10, 2021
10
Feb'21
Helpdesk meltdown due to absenteeism, low morale and increased workload
Remote working has put a strain on the helpdesk, and there is a backlog of unresolved tickets that is taking days to clear
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February 02, 2021
02
Feb'21
Liverpool City Council upgrades to cloud-based contact centre
An 8x8 integrated cloud PaaS contact centre with voice, team chat and meetings support is helping to drive the council’s digital agenda
In Depth : Customer relationship management (CRM)
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Covid-19 crisis has speeded up contact centre digital transformation
Pandemic has accelerated digital transformation in many business sectors, including contact centres such as those of the University of Huddersfield and UK Power Networks Continue Reading
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How listening to the voice of the customer benefits businesses
Karen Mangia's book, 'Listen Up! How to Tune In to Customers and Turn Down the Noise' talks about the importance of listening to the voice of the customer in the business world. Continue Reading
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Digital experience management – web content management for the omnichannel age?
Digital experience management represents an evolution of web content management for a more omnichannel commercial world. We explore its definition and applicability Continue Reading
Blog Posts : Customer relationship management (CRM)
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How technology will shape the future of work
This is a guest post by Sujith Abraham, senior vice-president and general manager at Salesforce ASEAN No one could have predicted what 2020 would bring. Across every industry, we have learned the ... Continue Reading
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Why I'm uneasy about the Salesforce Slack acquisition
When I first heard the news, my reaction wasn't as an industry analyst, but as a small business owner – and it wasn't positive. Continue Reading
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Initial thoughts on prospective Salesforce acquisition of Slack
The FT’s ever-excellent, San Francisco-based Richard Waters has reported on a prospective acquisition of Slack by Salesforce. Slack, notes Waters, has evolved from being a chat app to a broader ... Continue Reading
Opinion : Customer relationship management (CRM)
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UK winners and losers in digital tech
The UK's retail and telecoms companies are among the best in the world at digital technology, but a survey of digital leaders shows there is still room for improvement for many UK firms Continue Reading
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The high price of not understanding how automation works with existing software licences
Businesses must check their software licences before they introduce robotic process automation or they risk breaking the rules Continue Reading
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How AI is disrupting the role of call centres and call centre staff
Artificial intelligence could eliminate many white-collar jobs in coming decades. Its effects are already being felt in the call centre industry, but there is still no substitute for the human touch Continue Reading
Videos : Customer relationship management (CRM)
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CW500: Hugo Pinto, digital and social media consultant
In this CW500 video, Hugo Pinto, digital and social media consultant, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.
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CW500: JC Mighty, head of audience development, Mail Online
In this CW500 video, JC Mighty, head of audience development, Mail Online, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.
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CW500: Mike Harvard, director, Ember Services
In this CW500 video, Mike Harvard, director, Ember Services, discusses digital customer engagement and how organisations should embrace the digital era to improve customer experience.