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June 2021

CW Innovation Awards: Singapore Airlines' blockchain app unlocks loyalty rewards

Sponsored by TechTarget

In this case study, learn how Singapore Airlines expanded its blockchain-based digital wallet, Kris+, into a broader digital lifestyle platform.

Table Of Contents

  • How Singapore Airlines leveraged blockchain to verify and reconcile loyalty points faster and more securely.
  • How Kris+ has opened up new customer segments while enabling members to use their miles to pay for purchases at partner merchants.
  • The role of change management and an agile mindset in the project's success.

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