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How John Lewis Conquered the Web


Sponsored by ComputerWeekly.com
Bill Goodwin tells the inside story of John Lewis £40m website redevelopment project, assesses the technical and business challenges faced and its impact on the business.
Table Of Contents
- Omni-channel strategy
- Managing the project
- John Lewis online market share
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E-Handbook
The Digital Value Proposition and securing CEO buy-in
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E-Handbook
The Digital Transformation Agenda
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E-Handbook
Data Breach Readiness 2.0
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E-Handbook
Mastering multi-channel journeys – making engagement pay
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