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October 2011
Computer Weekly Buyer's Guide to customer relations (CRM)
Sponsored by ComputerWeekly.com
This nine-page Buyer's Guide to Customer Relationsip Management (CRM), written by Computer Weekly speciaists, analyses the factors CIOs and senior IT professionals need to consider as they plan their CRM strategies.
Table Of Contents
- Using social media in CRM practices
- The companies where social media analysis is helping CRM take off
- Adobe steers customer experience
- Six top tips for social CRM strategies
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E-Book
Evaluating CRM: From SaaS to software, choosing the right CRM deployment style
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Leveraging Web 2.0 and social media in CRM programs
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AI in CRM scores big with sales and marketing leads
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A Computer Weekly buyer’s guide to customer experience
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