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March 2016

Digital Transformation Part I

Sponsored by ComputerWeekly.com

In this presentation from our CW500 event, director of digital architecture and transformation Chris Boyd explains how Telefonica tackled the challenges of delivering people, cultural and organisational change.

Table Of Contents

  • Creating a digitalised business involves more than a web facade on a brick-and-mortar operation – various digital islands needs to be brought together to form coherent digitalised business capabilities
  • The biggest challenges to digital transformation and digital collaboration are the workforce, resistance to change and the company culture
  • It is essential to form an IT-Business relationship – digital transformation is about redefining big parts of the business, and shared understanding between IT and business executives is critical to success

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