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Nucleus Research examined Tableau Software’s use of Salesforce Data.com to help the company quickly identify sales leads across regions and to manage its customer data within a single, centralised solution. Benefits included increased bookings through greater lead generation and increased productivity through more accurate sales data and more precise territory distributions. Access >>>
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- Financial Analysis
- Key Cost Areas
- Key Benefit Areas
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Why we need cyber war games
In this week’s Computer Weekly, the UK and US are starting a cyber war on each other – all in the name of testing each other’s defences. We look at ...
FT sold on cloud benefits
In this week's Computer Weekly, we talk to the Financial Times CTO about the publisher's successful move to the public cloud and plans for further ...
The Global Risk Report 2015
Large-scale cyber attacks are among the prominent risks in 2015 in the 10th Global Risks report from the World Economic Forum.