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June 2015

A Computer Weekly buyer's guide to customer experience management

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In this 13-page buyer's guide, Computer Weekly looks at the challenge facing organisations in delivering an online experience to customers that goes far beyond just a website; critical actions CIOs should undertake to improve customer experience; and whether customer experience management is the new customer relationship management.

Table Of Contents


  • Digital customer experience: Beyond the website
  • Five critical actions CIOs should take to improve customer experience
  • Is customer experience management the new CRM?


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