CW500: Bob Harris, Channel 4

In this CW500 Club video, Bob Harris, Chief Technology Officer, Channel 4 Television talks to Computer Weekly editor in chief Bryan Glick about the realities of turning big data into business benefits.

Effective use of analytics is a key enabler in turning data into insight. Making more use of data for the benefit of the business is something that is high on every CIO's agenda, but with such a myriad of products, services and technologies for similar offerings, what is good and what is not in the world of big data and analytics?