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Results for the tag, tudor aw.

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All ResultsResults from Computer Weekly - TUDOR AW

UK consumers will watch ads for free content, survey finds

News
| www.computerweekly.com
| 06/04/2009

...is perhaps a pointer in the ongoing debate over whether advertising or subscription is the right revenue model," said Tudor Aw, a partner at KPMG. Only 16% said they prefer to pay for online content, the survey by consultancy firm KPMG found... http://www.computerweekly.com/Articles/2009/04/06/235534/uk-consumers-will-watch-ads-for-free-content-survey.htm

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Firms must tailor web sites to digital "tribes", says KPMG

News
| www.computing.co.uk
| 30/11/2009

...talk to each other and tailoring services to their needs is as important as having good content on a site, according to Tudor Aw, Convergence Partner at KPMG and author of the report. “It is true that people are more likely to pay for compelling... http://www.computing.co.uk/computing/news/2254148/firms-tailor-websites-digital

The UK technology sector's output is likely to become more practical and constructive over the...

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|

Signs of optimism coming over the Atlantic

News
| www.microscope.co.uk

Consumers prefer content with adverts

News
| www.bcs.org
| 06/04/2009

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