Results for the tag, mobile advertising.

Find the latest news and information on mobile advertising from ComputerWeekly.com and the web.

All ResultsResults from Computer Weekly - MOBILE ADVERTISING

...eBusiness Google to boost mobile advertising with AdMob acquisition Google...announced plans to acquire mobile advertising network AdMob in a $750m stock...to the Financial Times. Mobile advertising is growing rapidly and AdMob... http://www.computerweekly.com/Articles/2009/11/10/238534/google-to-boost-mobile-advertising-with-admob-acquisition.htm

...The analyst warned though that high adoption rates will however not immediately translate into high revenues. The mobile advertising eco-system is still undeveloped and needs many more years to become mature. LBS providers, Berg suggested... http://www.computerweekly.com/Articles/2008/04/09/230206/more-than-100-million-users-of-mobile-lbs-in-europe-by.htm

...were on Wi-Fi networks, up from 4% of requests in August, according to figures from AdMob, which operates a mobile advertising marketplace. The Wi-Fi-enabled iPod Touch music player, the Nokia N95 and other N series phones are also... http://www.computerweekly.com/Articles/2009/01/06/233982/Apple-iPhone-drives-Wi-Fi-adoption-in-UK.htm

...Advert Package provides all the tools, templates, tips and advice needed to create and publish a fully interactive mobile advertising site. Ads can be automatically optimised and delivered to thousands of different mobile phones and devices... http://www.computerweekly.com/Articles/2008/01/09/228829/firms-offered-package-to-get-mobile-ads-off-the-ground.htm

...is currently significantly higher than that from mobile advertising, the gap will close over the next five years as the relatively young mobile advertising market establishes itself. The report also indicates... http://www.computerweekly.com/Articles/2008/03/18/229913/mobile-search-revenues-to-reach-2.4bn-by-2013.htm

...smartphone users accessing the internet over Wi-Fi networks, with connections rising 132% in the last 12 months. Mobile advertising researcher AdMob says there were 550 million smartphone Wi-Fi requests in Western Europe last month, a 132... http://www.computerweekly.com/Articles/2009/02/13/234793/big-increase-in-smartphone-wi-fi-use.htm

...further.” Lane said survey respondents complained of high charges. He said operators should consider more mobile advertising to subsidise lower content charges. While 35% of respondents said they had used the mobile internet, location... http://www.computerweekly.com/Articles/2007/05/30/224412/Mobile-content-market-finally-takes-off.htm

...type of device they are using at the time, and their requirements at that particular moment. An extension of mobile advertising is wireless couponing. A big disadvantage of paper coupons is that people forget to take the vouchers along with... http://www.computerweekly.com/Articles/2001/08/22/182086/Horizontal-Wireless-Business-Applications.htm

...Gartner G2 warned this tactic would deflate the mobile advertising market as aggravated consumers reacted against the...relations." Gartner G2 recommends that all mobile advertising should be relevant, unobtrusive and free with the... http://www.computerweekly.com/Articles/2001/07/13/181332/eu-blessing-for-mobile-spam-condemned.htm

...you have to decide on a case-by-case basis which organisations to make the information available to. Some mobile advertising, though, will be welcomed, including location-based material, perhaps in particular by younger users. If... http://www.computerweekly.com/Articles/2000/09/07/175502/no-escape-from-the-dreaded-spam.htm

All Other Computer Weekly Results

...Verizon Wireless | Mobile web | mobile advertising | Hyatt Hotels & Resorts | microsoft Microsoft Mobile Advertising Teams With Hyatt Hotels...Hyatt Corp. will launch a mobile advertising campaign that leverages Microsoft... http://www.fiercewireless.com/press-releases/microsoft-mobile-advertising-teams-hyatt-hotels-resorts-drive-awareness-hyatts-mobile

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