Arosa Bergbahnen AG offers its customers a wide range of services from winter sport facilities, gastronomy and hotel operations up to sporting events. Eager to make the most of the huge potential of the digital publishing revolution, Arosa Bergbahnen was after an efficient solution to provide its guests not only with accurate and timely information in print, but also with up-to-the minute news via the iPhone.
The agency Adverma - which has been responsible for print and online communication at Arosa for over ten years - delivered a solution based on Quark Publishing System 8 (QPS 8). This enables fully automated output of contents from Quark Publishing System via Newsgator’s TapLynx, an easily configurable newsreader application for Apple’s digital devices.
This was first published in April 2011