RFID strategy will boost future ROI

Nigel Montgomery, director of European research at analyst firm AMR, has welcomed the arrival of RFID integration software from...

Nigel Montgomery, director of European research at analyst firm AMR, has welcomed the arrival of RFID integration software from Oracle and Sybase.

He said the offerings had come early for many companies. Most organisations have not begun to evaluate RFID, but the developments show that "RFID is not a flash in the pan".

"The work that Oracle is doing is not for this phase of RFID adoption. In some ways they have the main course, whereas we are still on the salad course," he said.

"However, if you are going to get your return on investment from RFID, the amount of data coming through will be substantial, and you will need to use the data accurately. Oracle will take that data feed and enable companies to build business intelligence models to improve performance."

"Today you probably do not need it, as the number of people doing work with RFID is still on the small side. But you do not want a nasty surprise later on, and that is why Microsoft, SAP and Oracle are building software to deal with the data."

He said firms need an RFID strategy. "You need to know what you are going to do, even if you are not going to adopt RFID for two years. Otherwise it might cost you more later, because suppliers are looking for reference sites, and will cut deals now."

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