Case study: Magasin du Nord

Magasin du Nord operates six department stores in Denmark, located in Aarhus, Copenhagen, Fields on Amager, Lyngby, Odense and Rodovre. Established in 1868 and employing 1,200 people, the company primarily offers clothing, home furnishings, accessories, footwear, food produce and other consumables, and is owned by Debenhams plc, the UK’s second largest chain of department stores.

Magasin du Nord operates six department stores in Denmark, located in Aarhus, Copenhagen, Fields on Amager, Lyngby, Odense and Rodovre. Established in 1868 and employing 1,200 people, the company primarily offers clothing, home furnishings, accessories, footwear, food produce and other consumables, and is owned by Debenhams plc, the UK’s second largest chain of department stores.

In a drive to enhance customer service levels, maintain brand reputation and lower costs, Magasin du Nord sought to replace an outdated switchboard system with a fully integrated and scalable communications solution.

This was last published in May 2011

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