SAP has extended its "Safe Passage" programme to Siebel Systems customers, following Oracle’s planned acquisition of the company.
SAP is attempting to persuade Siebel users that their investments in customer relationship management and other software would be safer and cheaper with SAP.
Siebel customers are being offered training, services, a roadmap to integration with SAP products, and up to 75% in credits to pay for SAP products such as mySAP CRM.
Under the programme, if a company has spent £1m on Siebel licences, in theory it could get a £750,000 credit towards SAP products.
The migration programme for Siebel users was launched as the Siebel CustomerWorld conference in the US got underway. The programme extends a strategy first adopted by SAP to draw PeopleSoft customers towards SAP after Oracle bought that company.
The offer will initially be open to Siebel users in the US, and is set to be extended to the rest of the world.
Oracle is in the process of buying Siebel for $5.85bn (£3.44bn).