launches CRM app for spring has unveiled its Spring 04 edition of its online CRM application. has unveiled its Spring 04 edition of its online CRM application.
The Winter 04 edition introduced a customisable Sforce development platform using open APIs as integration hooks into other enterprise applications. The Spring 04 release extends those capabilities with Sforce 3.0 that includes web services APIs, support for IBM WebSphere, Lotus Notes, and a toolset to work with Microsoft .net, among other applications.

A custom tabs feature allows users to create a business process or custom application. A custom object can have its own database tables and page layout and can be related to other data in other applications.

Related to tabs is the ability for users to rename exiting tabs which can be reconstructed dynamically for every mention of the new term in nine different languages.

Another added feature in the Spring release is Studio which, according to Pat Sueltz, president of technology, marketing, and systems at, will give business administrators the ability to create custom tabs and new applications.

"You don't have to be a programmer. This was made for people like me.  I can drag and drop from a Wizard and select tab names, create custom objects, and define custom relationships," said Sueltz.

Three new standard tabs were also added to the new release. They are a product tab for managing product catalogues, a contract tab for contract tracking and management of renewals and approvals, and a solutions tab, a best practices knowledge base for customer support.

Ephraim Schwartz writes for InfoWorld

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