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Social media: A security challenge and opportunity

This article is part of the CW Europe issue of March 2013
New and recent entrants to the global workforce are posing increasing security challenges to their employers as they mix personal and private lives. Nowhere is this more evident than in the use of social media, often accompanied by a low regard or even total disregard for privacy concerns. Some 91% of Generation Y students and workers believe the age of privacy is over, while a third are unconcerned about the data that is captured about them, according to the latest Cisco Connected World Technology Report. “More Generation Y workers globally said they feel more comfortable sharing personal information with retail sites than with their own employers' IT departments,” says Cisco. This attitude is at odds with business concerns about the disclosure of commercially sensitive information through social media to potentially hundreds of millions of Twitter and Facebook users. In Europe, concerns about privacy linked to security are particularly acute, as evidenced by proposals for a new cyber security directive that link privacy and ...
Features in this issue
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Social media: A security challenge and opportunity
Generation Y workers are posing increasing security challenges to their employers as they share data unreservedly
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Misuse of social media could wreak havoc, warns World Economic Forum
The rapid spread of false information through social media poses a growing threat to business and society, the World Economic Forum has warned
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