Chrysler Financial deploys Salesforce CRM system
Financial, which provides leasing and financing for DaimlerChrysler
dealers and customers, has deployed Salesforce's
relationship management system.
is being used to link over 1,600 financial services companies to provide users across the
company with customisable
business applications, which can be accessed via a web browser.
Financial is using the
Salesforce software to provide users with access to information such as leasing and financing
options in order to improve customer service. The consolidated
source of data also provides supervisors and regional managers with instant
insight into performance by individual, region and market, so the company can work collectively
to meet sales goals.
has 35,300 companies of all sizes, industries and geographies using Salesforce
software. Other users include Lloyds
company Aon, and Avis Budget group.
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