The European market for e-business is "ripe", according to a recent report from investment bank Durlacher. At the forefront of this market are Sweden, UK, Finland, Germany, Denmark and the Netherlands, who will all see business-to-business (B2B) e-commerce representing more than 15% of their gross domestic product by 2004.
More and more businesses, small and large, are hooking up to the Internet and the number of employees with access is growing. In terms of B2B e-commerce, Durlacher estimates the quantity of revenue moving through Web-based trading communities and intermediaries will soar as firms become aware of the efficiencies that can be obtained.
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