
AS Murty took over as CEO at troubled Indian IT supplier
Satyam. Despite a 15-year career at the company, nothing could have
prepared him for his new role.
Satyam has been at the centre of a $1bn accounting fraud scandal
after its former chairman B Ramalinga Raju admitted that he had
fiddled the company's books for several years. The revelation came
in a letter to the company last week, in which Raju offered his
resignation and confessed to inflating the company's financial
figures.
The company was left short of cash, which put its survival in
question. Having secured funding the company must now restore
confidence if it is to regain its position as a leading Indian
outsourcing service provider.
In an interview with Computer Weekly, Murty tells how he is
humbled by the reaction to the scandal of employees, what his
immediate priorities are and the challenges the company faces.
Questions:
- How
important are your staff in helping the company recover?
- What is
your first priority?
- What areas
will you focus on in your long-term plan?
- Which
people and organisations are contributing to this long-term
plan?
- How long
do you think it will take to get the company back to where it was
before the fraud?
- What are
the chances of the company being sold as a whole?
- What are
the chances of the company being broken up?
- How many
Satyam employees are expected to be made redundant?
- How many
Satyam employees have left the company?
1. How important are your staff
in helping the company recover?
Our recovery begins and ends with our superior associates. I am
extremely proud, humbled even, by our associates' performance
during this crisis. Despite real uncertainty, they have performed
remarkably. In every case, they have remained committed to
providing customer value and to one another. They have been
inspired by each other's heroic efforts, and they are determined to
see the company through this crisis. As such, the brand and
business, while damaged, will recover quickly.
Despite our internal administrative challenges, Satyam
associates still feature deep business, industry, process and
technology competencies. Our people are among the most professional
and dedicated in industry and our board and advisors represent the
best management talent available. I am confident that our customers
and other buyers of professional services realise that Satyam
associates, the real power behind the organisation, are
extraordinary.
We are also making every effort to ensure that our associates
are comfortable. That includes clear, frequent and consistent
communication. Associates receive regular updates via e-mail,
webinars, and town hall-style meetings. They even a daily
newsletter that provides information and clarifies or refutes
incorrect or misleading media reports, which abound, unfortunately.
And these are working.
Our recovery depends almost entirely on our associates. As such,
I am working to ensure that they continue to trust their leaders
and are confident Satyam will regain its market leadership
position.
2. What is your first
priority?
As CEO, the immediate priorities are to initiate and execute
activities that will instil confidence in all of our
stakeholders-customers, associates, alliance partners, vendors, etc
- and to ensure business continuity. The newly constituted board
has done an extraordinary job with these efforts in the past month
and they continue to be a critical focus for Satyam.
Other priorities are to:
- Determine the company's financial position, restate third
quarter results and manage overall financial matters
- Evaluate cost-rationalisation alternatives
Apart from these, we will continue to focus on:
- Evaluating long-term strategic options
- Assessing and managing legal liabilities
- Resuming investments in identified areas
Additionally, it is worth noting that we are making every effort
to ensure that our associates are comfortable. They are the
lifeblood of the organisation, and have performed remarkably
despite continued uncertainty. I will work to ensure that they
continue to trust their leaders and are confident Satyam will
regain its market leadership position.
3. What areas will you focus on
in your long-term plan?
We are in the process of creating detailed plans for the next
30, 60 and 90 days. Having secured funding, our immediate focus
remains assuring associates and customers, determining Satyam's
strategic options, and providing stability and leadership. When
these are achieved, we will turn our attention to medium- and
long-term programs.
Additionally, all options we consider will address the interests
of all stakeholders.
Currently, business continuity is a priority. In fact, for the
past month, we have met or exceeded all service level agreements,
and as we move ahead, we are increasing our performance. We are
proactively addressing numerous customer concerns, meeting with
associates and clients, and ensuring that the stability the
organisation has achieved recently remains.
4. Which people and organisations
are contributing to this long-term plan?
For the foreseeable future, the board and I will rely on the
expertise and capabilities of several special advisors and
organisations.
These include:
- Partho S Datta and Homi Khorukhan, the former finance director
of the Murugappa Group and the former managing director of Tata
Chemicals, respectively. Datta will help with complex financial
restatement projects, including announcement of third quarter
results, and ensure prudent financial operations. Khosrukhan will
lend his expertise to the board, the priorities of which I have
stated earlier.
- From a legal perspective, Wachtell, Lipton, Rosen & Katz
will defend Satyam against class action suits in the US.
Additionally, Latham & Watkins, a firm that has worked with
Satyam for more than eight years, will continue its dialogue with
the US Securities and Exchange Commission on the organisation's
behalf.
- Goldman Sachs and Avendus will help the board explore several
strategic options, including identification of strategic investors
obtaining expressions of interest and ensuring a fair and
transparent approach to the process.
- Boston Consulting Group (BCG) will work closely with our board
and leadership team to spearhead the organisation's
revival.
- Deloitte and KPMG will help restate the company's financial
reports.
5. How long do you think it will
take to get the company back to where it was before the
fraud?
While much has been done to stabilise the company in the past
month, we will not be able to accurately determine our status until
we have been able to restate our financial position. Until then, it
would be imprudent to guess.
However, from the outset of the crisis, Satyam's board and
senior management have been in constant contact with customers to
assure them of business continuity. The response of those customers
has been extremely encouraging.
To this point, our efforts to provide clear, consistent and
forthright communications are working. More than 90% of our clients
have indicated their support for Satyam, and are staying with us.
In addition, several have noted their amazement with our
associates, who, despite uncertainty within their organisation,
never allowed their customer or delivery focus to falter.
With some clients, the crisis has actually strengthened our
relationship they have indicated that they truly admire our teams'
continuing commitment to service level agreements in the face of a
crisis. As such, we are certainly on our way to restoring the
organisation to its market leadership position.
6. What are the chances of the
company being sold as a whole?
Our board and executive team have a fiduciary responsibility to
consider all serious offers. As such, we will consider selling the
company if, and only if, that is the best option to pursue. Because
the market recognises its exceptional capabilities and world-class
associates, Satyam has been approached by representatives from
numerous entities regarding acquisition, and will listen to all of
them. However, the organisation's primary focus, for the immediate
future, are those I stated earlier.
Satyam has a very promising future, whether or not it remains an
independent entity. The company has a world-class roster of clients
it enjoys remarkably strong relationships with its customers and
suppliers it has deep business, industry, process and technology
competencies its staff are among the most professional and
dedicated in industry and its board represents the best management
talent available.
7. What are the chances of the
company being broken up?
The Indian government, which has provided remarkable support for
Satyam throughout the crisis, will not allow the company to be sold
off piecemeal. It may be purchased one day, if the board, advisors
and I find that to be the most attractive option for stakeholders.
But if it is, it will be sold in its entirety.
8. How many Satyam employees are
expected to be made redundant?
Obviously, Satyam will work hard to rationalise expenses.
However, there are numerous ways to increase operational excellence
short of reducing staff. Furthermore, as long as customer retention
remains strong, there will be no call for layoffs.
9. How many Satyam employees have
left the company?
Actual headcount figures will become clearer when the accounting
firms reviewing our books finish their projects. When they do,
Satyam will share the numbers with appropriate audiences, including
the media.
While it is difficult to say how many people have left the
organisation, we are proud to say that attrition remains in line
with historical levels it remains negligible. We consider this a
testament to the commitment our associates have for their clients,
and for one another.