Customer relationship management (CRM) firm Amdocs will now
embed the IBM DB2 Data Server and the IBM Optim Data Growth system
in its CRM platforms to help deliver improved operational
performance to users.
It said the offering will improve the customer experience and
reduce total cost of ownership by maximising overall application
performance and availability, and significantly reduce storage and
other hardware costs.
Earlier this year, Amdocs introduced its CES 7.5 Customer
Experience Systems product portfolio.
This new portfolio includes Amdocs CRM 7.5, a customer
management suite that enables companies to manage and differentiate
how they interact with customers throughout their purchasing,
service and support processes, allowing them to deliver personal
customer experiences.
Amdocs and IBM are now developing a roadmap to tightly integrate
Amdocs CRM with IBM's DB2 and the Optim Data Growth products to
take advantage of the advanced data management capabilities of the
IBM products.
The effort, said Amdocs, will provide customers with:
- An advanced CRM database compression and archiving tools to
significantly reduce storage hardware costs and maximise system
performance.
- Automated data recovery utilities that protect customers and
agents from system downtime.
- Seamless, real-time user access to archived customer data to
support personalised, efficient customer interactions.
Integrated data governance, regulatory compliance and other
audit tools to avoid business disruption and reduce database
administration.
