On-demand CRM specialist Salesforce.com has introduced a
number of customisation options to add user flexibility to its
customer relationship management software.
The company has also announced a 5,000-seat installation at
Merrill Lynch, which, it says, further proves the validity of the
online on-demand technology model it relies on to generate
sales.
The new package of tools, Customforce 2.0, is designed to
customise Salesforce.com applications, and are a response to
criticism that many on-demand solutions are inflexible for
customers to use when trying to meet business needs.
Customforce 2.0 includes a set of 100 templates, called
Customforce Business Processes, to help users in niche markets work
better with the software.
Customforce 2.0 also comes with a set of expanded analytical
applications to help create business reports from data stored in
the software.
