BMW has become the first major car manufacturer to
introduce wireless broadband internet access at its car
dealerships.
BMW customers can now surf the web, check emails and access
their corporate network when visiting BMW showrooms while their
cars are serviced.
The wi-fi service, provided by BT Openzone, will be available in
three BMW-owned London dealerships where customers will be able to
work in lounges with coffee bars.
Andrew Day, head of marketing at BMW’s London operation, said,
"We pride ourselves on a very high standard of customer service and
the introduction of wi-fi enables us to stay at the forefront of
the motor industry."