Antony Savvas explains why building an e-commerce superhighway for
the UK is proving so difficult
This Government, its regulators and competing suppliers are still
seen by many users as obstacles to equipping UK business with the
right kind of broadband voice and data technology.
At the moment, as far as those involved in building the networks
are concerned, the UK isn't doing too badly in providing broadband.
A European-wide survey of 15,000 people in the telecoms industry,
conducted by the organisers of the forthcoming Broadband
Communication Europe 2000 conference, found that 78% believed the
UK was in the lead, followed by the Netherlands (54%) and Germany
(43%).
But UK.com's fight for broad access is dogged by the annoying
existence of the domestic consumer. Nevertheless, homes need to
have broadband if they are to be able to access services easily.
It's very much a case of the chicken and the egg, and the
availability of ADSL (Asymmetric Digital Subscriber Line) is a
prime example.
ADSL, a member of the DSL stable (see box), is the major new
broadband technology to reach the UK. Much has been made of how
much faster ADSL is than BT's established but much slower ISDN
service. Analyst Datamonitor has estimated that 5.5 million homes
and businesses across Europe will be equipped with ADSL by 2002,
although fellow analyst Dataquest puts the number of takers at
800,000 by 2003.
BT, however, questions whether there is a national demand for
such a high-speed facility. Although UK business may want ADSL,
BT's primary customer base is the domestic market.
Enthusiasts have pointed to extensive ADSL trials across Western
Europe, and have focused on the US as the market with the first
commercial DSL service. US-based analyst Camden Associates
estimates that DSL services can be offered to well over 30 million
homes in the US, and says a million have already taken advantage.
BT, on the other hand, says most of these DSL connections are only
capable of speeds of 90Kbps. While faster than the standard 56Kbps
PC modem, 90Kbps is not the sort of speed businesses would die
for.
But ADSL, which is currently exciting UK business, can deliver
speeds of at least 1.5Mbps. Like other faster variants of DSL, ADSL
offers businesses the chance to replace the expensive leased lines
they use for high-speed data links. Even BT acknowledges that some
of its lucrative leased-line business will disappear when DSL takes
off, which may, of course, be why it's taking its time in
introducing it.
Unlike traditional dial-up modems, ADSL is an 'always on'
technology. Continuous connection offers users instantaneous access
to the Internet, and the greater bandwidth can support more
imaginative e-commerce initiatives. Videoconferencing, for
instance, long heralded as one of the next big growth areas in
telecoms, could become a domestic service.
Stephen King, general manager and VP of Terayon's video
division, says: "We're currently in the first generation of the
broadband revolution. Today, broadband means high-speed Internet
access via cable or DSL-fortified phone lines, but the second
generation won't offer just high-speed delivery of data, but
real-time delivery of video."
The European Commission has ordered the UK to unbundle its local
loop - the copper wires which connect homes and businesses to the
phone exchanges controlled by BT - by the end of this year. But UK
regulator Oftel has already said this is impossible and can only
guarantee that the legal framework to unbundle the loop will be in
place by then.
This unbundling battle will effectively decide how fast the UK
can offer an e-commerce superhighway to businesses. BT is committed
to unbundle only from July 2001, when it will be forced to share
with other suppliers the extra capacity it creates from upgrading
its branch exchanges and copper infrastructure. If BT's rivals are
unhappy with a share of BT's upgrade, they will be able to offer
their own different services, which may be faster and cheaper.
The Campaign for Unmetered Telecommunications (CUT) and other
user organisations are concerned at the commercial and technical
disputes between BT and other operators over access to the local
loop. Already operators looking to exploit unbundling are
threatening to take legal action if they aren't given access to
certain exchanges. Oftel has told BT it can make the final decision
on who it lets in, in a 'non-discriminatory' way, when a large
number of firms apply for access.
There is no doubt that security, commercial and technical
difficulties have to be overcome if BT is to allow rival operators
into its exchanges. After all, BT is also answerable to the needs
of the security services.
The Government is also embroiled in an argument with users over
the provision of high-speed wireless access to the Internet. The
Government is due to hold an open auction for wireless spectrum
licences this September. Such services would free homes and
businesses from reliance on wires to access the Internet, and
support higher speeds than the traditional modem, making it easier
to latch onto e-commerce services.
Although the auction results were unknown as Business &
Technology went to press, the fact that the auction is taking place
at all has angered user organisations. The Telecommunications
Managers Association (TMA) and the Telecommunications Users
Association (TUA) have joined forces to denounce the plan.
They say that users are bound to foot the bill one way or
another for the huge scale of supplier investment in wireless
operating licences. Following the £22.5bn laid out by five
operators to win wireless spectrum licences to operate 3G mobile
services from 2002, large amounts will also have to be spent on
winning wireless Internet licences.
The TMA and TUA believe that the winners, having paid a huge
amount of cash, will cherry-pick the more dense and therefore more
profitable regions to offer a service. Alternatively, they will
simply go after the business that can offer the most profit,
ignoring users at the bottom of the social pile.
Just this scenario has been played out in the US, where the
Administration is also committed to the open auction principle.
Over there, a number of companies that paid highly for a licence
have gone bust and offered no service. In other cases, the operator
has found it difficult to fill the spectrum won and leased it to a
different company offering only patchy services.
Both the US and UK governments still believe, however, that the
more is spent on licences by companies, the faster services will be
rolled out to recoup costs. And in the case of the US, the sheer
size of the country makes it difficult to offer comprehensive
wireless services. The argument in the UK has yet to be settled,
but for the record, the TMA and TUA would have preferred a 'beauty
contest', with potential wireless Internet operators having to
promise a comprehensive service.
Despite the Government's belief that auctions focus minds, the
completed auction for 3G mobile licences has not led to an
investment flurry in networks from most of the winners. So far,
only Vodafone Airtouch and BT Cellnet have announced sketchy plans
as to how they intend to build the networks necessary to offer
e-commerce data speeds of up to 2Mbps via a mobile phone.
The rapid internationalisation of 3G, with licences now awarded
in Finland and Germany, and others soon to be auctioned in Italy,
Spain and other countries, has perhaps slowed progress in the UK.
The first services aren't expected until late 2002, but businesses
will soon want to know what they will be expected to pay, and many
international companies will be demanding that the
internationalisation of services should lead to standard charges
via mobiles.
All five operators that won licences in the UK were part of
consortiums that won licences in Germany, and this process of
shared investment is expected to continue in other auctions. TUA
chairman Bill Mieran says that interconnection charges allowing
international phone roaming should accordingly be brought down. But
Mieran doesn't expect this to happen unless the operators are
pushed.
Broadband Technologies
- Digital Subscriber Line (DSL)
- Cable modems via cable TV operators
- Power-line connections via the National Grid, but no commercial
roll-out so far
- 3G or Universal Mobile Telephone System (UMTS) from
2002
- Optical data transport systems through large carriers
- Wireless local area networks
- Bluetooth short-range wireless personal area networking to
connect appliances
DSL Demystified
The various types of DSL include:
- ADSL (Asymmetric Digital Subscriber Line): from 384Kbps
upstream, 1.5-8Mbps downstream, 3.8km radius from the exchange
G.Lite or DSL Lite: up to 1.5Mbps downstream, much slower to send
than ADSL
- HDSL (Higher Speed Digital Subscriber Line): up to
2.3Mbps up/downstream, 3.8km radius
- IDSL (ISDN DSL): 128Kbps up/downstream, 5.8km radius
from the exchange
- SDSL (Symmetrical Digital Subscriber Line): same speeds
to send and receive data (up/downstream)
- VDSL (Very High Speed Digital Subscriber Line): 2.3Mbps
upstream, 52Mbps downstream, 0.3km radius
- VoDSL: voice calls over a DSL service