E-gov sites 'must pass Google test'

Local government e-champions should shut down their websites if they fail to appear on the first page of a Google search, the...

Local government e-champions should shut down their websites if they fail to appear on the first page of a Google search, the government's head of e-delivery has warned.

The Cabinet Office estimates that local authorities have set up about 4,000 websites as part of their efforts to provide all services electronically by the end of 2005. However, Alan Mather, chief executive of the Cabinet Office's e-delivery team, said that any website failing to appear in the top 10 items found under Google for the service it provided should be scrapped.

Speaking at the annual conference of the e-champions network, Mather urged an audience of e-champions and councillors to do a Google search for each of their different services when they returned to their offices.

Local authorities should create online communities of users to evaluate services and to identify which ones work, he said.

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