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HDS targets SMB space

Hitachi Data Systems has made a move for the mid-market by launching a suite of new storage solutions aimed at small and medium-sized businesses (SMBs). The suite of solutions promises enterprise-grade data protection, storage consolidation and improved management of Microsoft Windows and SQL Server environments - all at what the vendor calls a “mid-market price”.

They include: solutions for Microsoft environments aimed at lowering the costs of managing Microsoft Exchange and SQL Server environments; data protection and disaster recovery solutions that the company says can simplify administration of cross-platform data protection strategies and reduce overall administrative time; and storage consolidation solutions that simplify and centralise data storage.

Karen Sigman, vice-president for global channels with Hitachi Data Systems, said: “Hitachi’s new solutions for the mid-market enable customers to deploy enterprise-class capabilities to easily and cost effectively consolidate their storage, simplify their infrastructures and protect their data assets - so they can focus more on their core business operations and less on storage.”

Janet Waxman, vice-president of hardware channels research at IDC, said: “All data is critical and customers are not willing to let go, or in some cases not allowed to let go of any of it, therefore the partner opportunity to bring simplification to data management for customers in the mid-market is a tremendous growth opportunity.”

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