In terms of hype, Twitter and social networking is heading
downhill rapidly, according to Gartner's eponymoushype cycle.
According to Gartner,
Twitter has exploded in popularity this year to the extent that
the inevitable disillusionment around "channel pollution" is
beginning. As microblogging becomes a standard feature in
enterprise social software platforms, it is earning its place
alongside other channels (for example, e-mail, blogging and wikis),
enabling new kinds of fast, witty, easy-to-assimilate exchanges,
Gartner said.
Cloud computing has reached its peak in terms of hype, while
surface computing, such as
Microsoft Surface, is rising up the hype cycle.
RFID has hit rock bottom in what Gartner describes as the
trough of disillusionment, where users experience the reality of
failed implementations and the limitations of the technology.
Mobile payments, service oriented architectures and speech
recognition have all gone through the implementation pains, and
users now have best practices for deploying these technologies.
| The most hyped technologies of 2009 |
|---|
1. Cloud computing Cloud computing is the latest super-hyped concept in IT.
Although cloud computing is about a very simple idea - consuming
and/or delivering services from "the cloud" - there are many issues
regarding types of cloud computing and scope of deployment that
make the details not nearly so simple. It is a subject that is ripe
for a Gartner hype cycle. |
2. Datacentre power and cooling technologies The increase in high-density IT equipment (servers, storage and
communication), the growing cost and scarcity of power, and the
move towards a greener environment are requiring new technology to
meet growing needs. |
3. Enterprise information management (EIM) EIM is an integrative discipline for structuring, describing and
governing information assets across organisational and
technological boundaries to improve efficiency, promote
transparency and enable business insight. The hype cycle covers the
broad range of technologies and capabilities used to effectively
manage information as an asset and deliver information as part of a
business service inside or outside the enterprise. |
4. Media broadcasting The first hype cycle published for the television broadcasting
industry focuses on technologies that support the digital
distribution and monetisation of video content. It is relevant to
traditional terrestrial broadcasters and other TV service
providers, including cable, satellite and IPTV. |
5. Mobile device technologies Advances in key mobile technologies - such as manufacturing
processes, wireless, chip fabrication, processors, memory, displays
and user interfaces - will dramatically change the size, shape and
capability of mobile devices during the next 10
years. |
6. Photovoltaic solar energy Solar energy is an area of great interest and opportunity for
enterprises. Growing worldwide demand for clean energy is coming at
a time when solar panel prices are declining due to improved
manufacturing technologies and less-expensive raw materials. The
complete photovoltaic solar value chain is represented in this hype
cycle. |
7. Virtualisation Virtualisation is the process of decoupling layers of IT
function so the configuration of the layers becomes more
independent of each other. Virtualisation changes the way
enterprises package and deliver computing. It is disruptive to both
IT users and providers, leading to significant levels of
hype. |
Source:
Gartner |