Designer retailer Larizia has upgraded itsretail managementand point of sale
system to replace a manual system the retailer had been using since
suffering a bad experience several years ago with an earlyEPOS system.
The system provides comprehensive reporting facilities that give
feedback on sales in close to real time, the ability to interface
to the company's accounting system,
Sage, and its customer loyalty system, that gives valuable
customer information at till-point and enables selective one-to-one
marketing campaigns.
London-based Larizia is to run
Eurostop's WinRMIS Retail
Management solution and its WinPOS Point of Sale system across its
three existing stores and head office. The system will also be
installed at the retailer's two new stores planned for opening
later in 2008.
Bill Jones, responsible for the selection of the new system,
said, "The barcoding facilities and the drill down reports in the
new system will enable us to analyse and track our business. "Put
simply, it gives us all the information we need to achieve sales by
ensuring that we have the right stock in the right place at the
right time to meet customer demand. A key element will be the
customer loyalty facilities."