Business users and consumers will soon be able to access specialist data on their mobile phones on a pay-per-article...
basis with the Kwickee Bitesize service.
Kwickee Guides is encouraging companies and consumers to submit articles of no more than 800 words to its search engine which can then be accessed by the wider public at £1.50 a time.
The articles can include up to two images and can also include advertising features from companies as well as specialist interest pieces written by the public.
The Kwickee Bitesize service will shortly be available on all the UK’s main mobile networks, and content categories are expected to include topical areas such as film reviews and sport updates, reference material like ‘how to…’ guides and historical information, fiction, adult content for over-18s, and commercial content by advertisers and sponsors.
Once a user purchases the mobile internet version of the content after first viewing a free teaser via their phone, they can download the whole text onto their phone and also access the info via a desktop PC or laptop if they so wish.
Research from Jupiter MMX1 says mobile content in Europe will be worth €3.3bn by 2006. More information on the Kwickee Bitesize is available at www.kwickee.com.
This article was part of Computer Weekly's enterprise mobile business channel, sponsored by Nokia