Yahoo and WebEx Communications have completed of their project to integrate Yahoo’s Business Messenger with WebEx Meetings, a solution which will allow corporate users to launch conferences from their IM client.
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According to one analyst, the partnership between the companies is "a pretty big deal" because of the trend led by AOL and Microsoft earlier this year to penetrate the enterprise IM market more fully.
The bundled solution - which has been almost four months in the making - is designed to allow users to move seamlessly from an IM session to a multimedia WebEx meeting.
Yahoo and WebEx are going up against IBM’s Lotus Same Time, the leader with half of the worldwide revenue in enterprise IM, which has both an IM and a web conferencing component, said Robert Mahowald, research manager at IDC.
"It just stands to reason that these IM suppliers, will be looking for partners to bring that kind of combined solution that goes head to head with [Same Time]," Mahowald added. "I look upon it as something that just has to happen."
The fact that Yahoo and WebEx’s new solution is a fully integrated application on either end is a definite advantage, he said.
Mahowald added that pairing IM with web conferencing is a natural combination to allow users to stay informed until other technologies such as voice over IP become more advanced.
Lindsay Bruce writes for ITWorldCanada.com