Frank Slootman, senior vice-president of software products at Borland, acknowledged that converting Microsfot's Visual Basic developers is one goal of the alliance.
"This is an opportunity for them to review the combined IBM-Borland application development platform," Slootman said.
Jeff Jones, director of data management strategy at IBM, said the company aims to lure IT departments to DB2, which competes with Microsoft's SQL Server and Oracle's database software.
"We're on a push now to attract developers real hard to look more closely at DB2 as their database choice," Jones said.
Borland and IBM seek to enable enterprises to develop GUI, database, Web and Web services applications.
IBM will bundle 30-day trial versions of Borland's Delphi Studio Architect, C++ Builder Enterprise, and Kylix Enterprise with the most recent versions of DB2 Universal Developer's Edition and DB2 Universal Personal Edition.
Borland, for its part, will bundle DB2 Universal Developer's Edition with the most recent versions of the Borland products that IBM is featuring in its bundles.
Delphi is used for Windows application development; Kylix supports Linux application development.
The two vendors also will develop a portal to assist developers interested in migrating to IBM and Borland cross-platform editions. IBM will host the portal on its Web site and both companies will market it.
Borland's arrangement with IBM follows the deal between Borland and BEA Systems. Through the deal, Borland will provide a version of its JBuilder Java application development tool customised for the BEA WebLogic Web application platform. The first version of that product - Borland JBuilder, WebLogic Edition - is expected in about two weeks.
Analyst Nina Lytton, president of Open Systems Advisors, said that BEA's arrangement with Borland would better enable BEA to compete against IBM, which has tools to accompany its own WebSphere Web application platform.