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IBM launches cloud lab for partners

Angelica Mari

IBM has opened a facility in the UK to help its business partners take advantage of opportunities presented by cloud computing.

According to the supplier the new site, located in its innovation centre in Hursley, will enable its business associates to use cloud computing for their own offerings and provide the sales and marketing skills they need to be able to take full advantage of the technology.

Partners are able to access new IBM cloud technologies at the site to develop and test new cloud services, and work with industry experts to build a go-to-market plan. For example, partners can explore a range of cloud computing models and become cloud builders, application, technology and infrastructure providers, and cloud resellers and aggregators, depending on their individual business.

The companies can access the lab from any of the supplier's network of 38 Innovation Centers worldwide and work remotely with the cloud specialists at the Hursley site.

"Unlike IBM's competitors who ask their partners to do the heavy lifting in cloud enabling their technology - then come up with a business plan to sell it - IBM works directly with its partners on these crucial steps to help ensure joint success in the marketplace," the IT firm said.


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