SEO will help you to maximise your website exposure. Finding a good SEO agency can be difficult, to help you make the right decision, download our free guide to sourcing SEO agencies. Or if you already know what you require from a SEO agency, get free no obligation quotes from up to six agencies.
Internet users main tool to navigate through the internet are search engines like Google and Yahoo! SEO will help your website to get noticed among the millions of websites that compete for the attention of user. SEO agencies basically modify websites in order to achieve a high ranking in search engine listings for relevant terms to your product or service offering.
Search Engines use a complex algorithm to rank websites and it advisable to have some SEO understanding so that you know what your SEO agency is doing.
Our buyer’s guide will show you the concepts behind SEO and will take you step by step through the sourcing process of a SEO agency.
The guide will take you through the following topics:
- What is SEO?
- About search engines
- Search Engines Indexing
- Link analysis
- Exploiting search engines
- The value of SEO professionals
- SEO techniques: White and black hats
- Research and Stats
- Black hat techniques
- Choosing an SEO consultancy
- Your goals and budget
- Narrowing down the list
- Range of SEO services
- Past performance and references
- SEO Methods used
- Costs and payments
- Price guide
More relevant Buyer’s Guides
- Web Designers Buyer's Guide
- Online Marketing Buyer's Guide
- Ecommerce Website Buyer's Guide
- Flash Designers Buyer's Guide
- Web Developers Buyer's Guide
- CMS Buyer's Guide
Go back to IT Mangement Buyer's Guide Overview
This was first published in April 2009