O2 UKhas announced that it will
launch O2 Broadband on October 15th.
"The UK broadband market is fuelled by price competition, but
customers are also frustrated over hidden costs, bad customer
service and technical complexity," said Matthew Key, CEO of O2
UK.
Before completing the purchase, a line check will be completed
to estimate the speed the customer will receive to ensure they are
placed on the correct package. This will be checked up to one month
later to ensure the package selected by the customer is
appropriate, and that they only pay for the package appropriate for
the speed their line can support.
At launch, O2 Broadband will cover 50% of the population,
focusing on the major urban areas. The network will be rolled out
further in line with customer demand.