Online insurance firm Esure is spending 20% less time
managing its external websites by deployingOracle Enterprise Content
Management.
Lyndon Exton, systems development manager at Esure, said, "We
want to use enterprise content management across all our websites
to improve the speed of publishing new content and the reduce the
IT effort."
Exton found that 40% of the monthly updates to the sites were
related to content, and this was taking a fifth of the IT teams'
time to manage. "We ended up with 300,000 small projects going
through IT." This needed IT to capture business requirements, make
the necessary changes, test and release the software, for every
change on the website.
Oracle ECM has enabled end users within the businesses to manage
new content themselves, without IT's involvement. The content
management system uses templates to define the style of the website
and offers reusable components, which esure is able to implement
across its various online insurance brands.
The software has been used on the
ILoveSheilas fan site for
Esure's
SheilasWheels insurance brand, which has seen a 60-fold
increase in website traffic over the last four months. The main
SheilasWheels insurance site is due to go live in December. In the
first quarter of 2008 the esure, First Alternatve, Halifax and
Sainsbury car insurance sites, all run by esure, will also move
onto the Oracle platform.
The Esure websites run on Unix using the Apache web server, BEA
Weblogic application server and Oracle database. Along with moving
to Oracle ECM across its website, Esure is planning to migrate its
database server from Oracel 9i to 10g in 2008.