Cloud applications
Organisations, both public and private, are turning to cloud computing applications, as they move their infrastructure to the cloud. Find out about SaaS and PaaS through news, features and expert advice. Learn how organisations are managing the complexity of hybrid cloud and on-premise applications, as well as private and public cloud applications.
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News
12 Feb 2025
Amazon opens Asia-Pacific hub in Singapore
Amazon has launched a 360,000 sq ft Asia-Pacific headquarters in Singapore, housing both Amazon and AWS employees Continue Reading
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E-Zine
11 Feb 2025
A two-horse race? Competition concerns cloud AWS and Microsoft
In this week’s Computer Weekly, Microsoft and AWS don’t like it, but the UK competition watchdog says their hold on the cloud market is cause for concern. We talk to AutoTrader’s CEO about how to become a digital business. And we go behind the scenes at Zoom to see how AI will revolutionise the former lockdown success story. Read the issue now. Continue Reading
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Podcast
19 Jan 2021
Parler v AWS, digital schooling, ambulance data – Computer Weekly Downtime Upload podcast
In this episode of the Computer Weekly Downtime Upload podcast, Caroline Donnelly, Clare McDonald and Brian McKenna discuss the purgation of Parler, the traumas of digital schooling and the South Central Ambulance Service’s use of data to support their operations during the Covid-19 pandemic Continue Reading
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News
18 Jan 2021
Nottinghamshire uses citizen engagement tools to inform residents
Nottinghamshire Council is seeking to expand Granicus integrations after success in using its communications services to keep citizens informed during pandemic Continue Reading
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News
15 Jan 2021
Google Cloud, Nokia accelerate readiness for cloud-native enterprise 5G solutions
Cloud platform provider and comms tech supplier announce plans to jointly develop cloud-native 5G core solutions for communications service providers and enterprise customers with cloud capabilities to the network edge to accelerate enterprise digital transformation Continue Reading
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E-Zine
14 Jan 2021
CW Middle East: $60m venture capital fund targets 120 startups
Countries in the Middle East see technology as an industry of the future and are investing heavily in the sector as part of their economic diversification plans. Read in this issue how the latest development will see a $60m venture capital fund, based in Bahrain, invest in 120 early-stage startups across the Middle East region. Also read how Saudi Arabia has signed two agreements with Chinese IT suppliers as it strives to deliver its ambitious programme to diversify its economy. Continue Reading
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News
13 Jan 2021
BT eyes up next-gen services with digital unit
In what it says is an important statement of intent following a 2020 with a number of innovations, incumbent telco announces new division designed to deliver next-gen digital platforms and services Continue Reading
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Feature
12 Jan 2021
Cloud DR from the Big Three: Who’s best at what?
We look at cloud disaster recovery from AWS, Microsoft Azure and Google to see which is best for provision of turnkey solutions, breadth of portfolio and modular building blocks Continue Reading
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News
11 Jan 2021
Pennine NHS trust gets new imaging tech
Pennine Acute Hospitals NHS Trust is the first of eight NHS trusts to go live with a Manchester-wide diagnostic imaging project Continue Reading
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Feature
06 Jan 2021
Five key points about cloud vs in-house disaster recovery
The cloud is well suited as a disaster recovery failover option. The key questions are about what you should keep on-site and what goes to the cloud. We look at five key points to consider Continue Reading
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News
05 Jan 2021
SKT and AWS debut 5G edge cloud service
SK Telecom’s multi-access edge computing service will let enterprises build low latency applications that make use of AWS cloud services Continue Reading
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News
03 Jan 2021
Covid-19’s impact on the retail supply chain
The Covid-19 pandemic has exposed gaps in the ability of retailers to mitigate supply chain imbalances Continue Reading
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Feature
31 Dec 2020
Innovation at the shelf edge
It’s been a challenging year for stores due to Covid-19, but some retailers have found time to innovate at the shelf edge with noteworthy technology deployments Continue Reading
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News
30 Dec 2020
Top 10 ASEAN IT stories of 2020
Here are Computer Weekly’s top 10 ASEAN IT stories of 2020 Continue Reading
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News
24 Dec 2020
Top 10 Downtime Upload podcasts of 2020
Here are Computer Weekly’s top 10 Downtime Upload podcasts of 2020 Continue Reading
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News
23 Dec 2020
Top 10 Australia IT stories of 2020
Here are Computer Weekly’s top 10 Australia IT stories of 2020 Continue Reading
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News
23 Dec 2020
Cisco reveals intention to acquire Dashbase
Networking tech and services giant gets out the corporate chequebook for the third time in a matter of weeks to buy customer experience and analytics software provider Continue Reading
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News
23 Dec 2020
Top 10 cloud storage stories of 2020
Here are Computer Weekly’s top 10 cloud storage stories of 2020 Continue Reading
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News
22 Dec 2020
Top 10 end-user computing stories of 2020
Here are Computer Weekly’s top 10 end-user computing stories of 2020 Continue Reading
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News
20 Dec 2020
THKD taps SAP and Azure to improve patient experience
Malaysian healthcare group THKD is deploying new SAP systems and plans to tap Azure’s cloud infrastructure to enhance patient experience Continue Reading
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E-Zine
18 Dec 2020
CW APAC: Trend Watch – cloud infrastructure
The rise of 5G is driving telcos to embrace cloud-native and software-defined architectures. In this handbook focused on cloud infrastructure in the Asia-Pacific region, Computer Weekly looks at the slow and steady path businesses are taking to cloud-based radio access networks Continue Reading
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News
17 Dec 2020
UK police unlawfully processing over a million people’s data on Microsoft 365
The roll-out of Microsoft 365 to dozens of UK police forces may be unlawful, because many have failed to conduct data protection checks before deployment and hold no information on their contracts Continue Reading
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E-Zine
15 Dec 2020
How security will be different after Covid-19
In this week’s Computer Weekly, the world of cyber security will probably never return to its pre-pandemic state – we look ahead. The combination of remote working and streaming video is putting extra strain on networks. And we look at how digital transformation is changing the way contact centres are run. Read the issue now. Continue Reading
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News
14 Dec 2020
Giffgaff goes AWS to drive operational transformation
UK mobile virtual network operator selects Amazon cloud as part of plan to accelerate innovation and enhance new services Continue Reading
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Opinion
14 Dec 2020
Defining a cloud journey to deliver business outcomes
Here are six steps to ensuring a journey to cloud is focused on delivering business outcomes Continue Reading
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News
10 Dec 2020
Cato boosts network management with SASE cloud API
GraphQL-based API designed to extract security and networking information globally with a single request allows enterprises to automate provisioning and management of SASE deployments from third-party platforms Continue Reading
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News
09 Dec 2020
Top IT predictions in APAC in 2021
The Asia-Pacific region will continue to be a cradle for technology innovation in the new year, whether it is 5G services, artificial intelligence, cloud computing or cyber security Continue Reading
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News
08 Dec 2020
SMEs need to acknowledge remote working lessons to prosper post-Covid
Research from integrated cloud communications platform provider finds that over two-fifths of SME employees believe that, with effective communication tools, productivity would be the most improved business challenge in the “new normal” Continue Reading
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E-Zine
08 Dec 2020
Where next for Windows?
In this week’s Computer Weekly, Windows is still the most-used operating system in enterprises – we look at where Microsoft aims to take it next. We examine some of the key questions for CIOs for their 2021 IT strategy. And we analyse the best practice in preventing distributed denial of service (DDoS) attacks. Read the issue now. Continue Reading
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News
08 Dec 2020
AWS to open Melbourne cloud region in 2022
Amazon Web Services’ second Australian cloud region is part of its growing infrastructure investments in the maturing cloud market Continue Reading
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News
03 Dec 2020
Bank of England enlists development partner to unlock cloud
Bank has agreed a two-year deal with a cloud development platform provider as it seeks to take its cloud journey to the next level Continue Reading
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News
02 Dec 2020
How IoT keeps water flowing in rural communities
Non-profit organisation Charity: water has built an internet-of-things device packed with sensors to keep wells in remote parts of Africa and Asia flowing with clean water Continue Reading
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News
02 Dec 2020
RingCentral notes unified communications gains with PCCW Global private network
Global infrastructure provider implements private network to enable unified collaboration and contact centre systems firm to augment and scale networks to accommodate rapid growth and spikes in demand Continue Reading
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News
02 Dec 2020
Re:Invent 2020: AWS CEO Andy Jassy on redefining hybrid cloud
Amazon Web Services’ Re:Invent user conference has moved online this year, with the firm’s CEO using the opening keynote to explain how AWS’s take on hybrid cloud has changed over time Continue Reading
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News
02 Dec 2020
Salesforce confirms rumoured Slack acquisition on eve of Dreamforce 2020
Salesforce has announced a $27.7bn stock and cash acquisition of Slack ahead of the virtual iteration of its Dreamforce 2020 event Continue Reading
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News
02 Dec 2020
Comms giants flow to edge of Amazon to boost 5G enterprise, industrial applications
Vodafone and Verizon announce partnerships with cloud giant to offer edge computing for use cases including autonomous vehicles, security, smart cities, healthcare and live interactive video streaming Continue Reading
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News
01 Dec 2020
Zoom revenue bonanza continues into third quarter
Breakout video conferencing firm continues strong run and in third quarter shows ongoing influx of customers Continue Reading
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Feature
01 Dec 2020
Covid-19 crisis has speeded up contact centre digital transformation
Pandemic has accelerated digital transformation in many business sectors, including contact centres such as those of the University of Huddersfield and UK Power Networks Continue Reading
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News
30 Nov 2020
IT Priorities: APAC enterprises readying recovery budget
Enterprises in Asia-Pacific are investing in cloud and other key technologies to not only survive but thrive in the post-pandemic world Continue Reading
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News
26 Nov 2020
Robots taking jobs, but creating careers
Robotic process automation developers tell Computer Weekly about the job they never expected to be doing Continue Reading
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E-Zine
26 Nov 2020
CW Nordics: Bank branch closures continue as digital banking grows
Sweden’s Handelsbanken is cutting its branch network by nearly half, which means more money will be invested in IT. But it’s not just Sweden and the Nordics – banks across the world are watching the fintech industry demonstrate to consumers what banking can be like if the right technology is in place. Also in this issue, read about the Norwegian government’s decision not to implement an outright ban on the use of 5G equipment supplied by China's Huawei. Continue Reading
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News
24 Nov 2020
Orange Business Services strikes global partnership with AWS to accelerate enterprise cloud take-up
Orange Business Services has followed up its earlier partnerships with Microsoft and Google by signing a similar deal with Amazon Web Services, geared towards supporting its clients’ public cloud migration plans Continue Reading
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News
23 Nov 2020
SITA and Orange Business Services check in for SD-WAN at global airports
Global mobile network operator and IT provider for the air transport industry roll out agile and scalable software-defined network already introduced at more than 60 airports globally Continue Reading
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News
23 Nov 2020
Inside Huawei’s APAC cloud strategy
The Chinese technology giant is counting on its strengths in hardware infrastructure and focus on research and development to make a mark in Asia Pacific’s public cloud market Continue Reading
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News
20 Nov 2020
Claritas taps AI to enhance medical images
A Singapore startup has developed a cloud-based medical imaging platform to enhance the quality and accessibility of radiology images for doctors and patients Continue Reading
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News
19 Nov 2020
Why databases are key to Alibaba’s Singles’ Day sales
With each order split into multiple database transactions, ensuring the scalability and elasticity of database systems was key to the success of Alibaba’s Singles’ Day sales Continue Reading
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Feature
13 Nov 2020
SD-WAN keeps Darling Ingredients on the table through Covid-19 pandemic
For some businesses, the Covid-19 pandemic and the resulting need to support mass remote working will have accelerated something they began working on some time ago. Darling Ingredients is one such firm, whose SD-WAN roll-out puts it in good stead for the future Continue Reading
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News
12 Nov 2020
Company accused of spying on Assange acted for Ecuadorian Intelligence, says ex UC Global manager
Former operations chief of UC Global told Spanish Court the company accused of spying on Assange at the Ecuadorian Embassy in London was acting on the orders of Ecuadorian Intelligence Continue Reading
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News
11 Nov 2020
What businesses can learn from GovTech’s digital strategy
Modernising its infrastructure and putting digital at its core has given Singapore’s Government Technology Agency the agility it needs to respond to the Covid-19 pandemic Continue Reading
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News
11 Nov 2020
EU aid funds used to train ‘unaccountable intelligence agencies’ in high-tech surveillance
Hundreds of documents obtained by campaign group Privacy International show how the EU is supporting surveillance programmes in the Balkans, the Middle East and Africa Continue Reading
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Feature
11 Nov 2020
Cloud RANs offer promise in APAC, but not in near future
While there is growing interest in cloud-based radio access networks, experts argue that telcos will still cautiously approach the technology in a phased manner Continue Reading
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Feature
10 Nov 2020
Intel Optane Persistent Memory aims to fill the gap DRAM can’t
We look at Optane and its PMem product that Intel believes will fill a big gap between memory and storage that DRAM technology just cannot deal with Continue Reading
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News
10 Nov 2020
IT Priorities 2020: Covid-19 consolidates storage push to cloud
The emphasis on home and remote working has been felt in storage and backup as in all areas of IT, with continued evolution towards the cloud and as-a-service storage and backup Continue Reading
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News
10 Nov 2020
Ericsson and Telstra take enterprise cloud to the edge
After successful 5G edge computing trial with financial institution in 2019, Australian telco and comms tech supplier develop enterprise solution with an extension into the hybrid cloud space Continue Reading
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News
10 Nov 2020
Equinix to open third datacentre in Perth
Datacentre service provider Equinix will open its third facility in Perth to meet the growing demand for digital infrastructure between Australia and Asia Continue Reading
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News
09 Nov 2020
AWS expands footprint in India with Hyderabad region
Amazon Web Services is investing $2.8bn in a second cloud region in one of the fastest-growing public cloud markets in the Asia-Pacific region Continue Reading
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News
05 Nov 2020
Virgin brings gigabit broadband to London and Northern Ireland
Nearly three million homes in UK capital and Ulster gain access to gigabit connections with the next-generation infrastructure now in 45% of Virgin’s network across the UK Continue Reading
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News
04 Nov 2020
EU to introduce data-sharing measures with US in weeks
The European Commission is to issue updated standard contractual clauses (SCCs) that will allow organisations in the EU to exchange data with the US, but they may arrive too late to incorporate into UK law Continue Reading
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E-Zine
03 Nov 2020
The UK government’s ‘flawed and misleading’ Covid-19 data
In this week’s Computer Weekly, the coronavirus data relied upon by the UK government is ‘flawed and misleading’ say experts – we examine the implications. Ikea talks about how it turned to the cloud to deal with the impact of the pandemic. And we look at the digital transformation underway at credit card giant Capital One. Read the issue now. Continue Reading
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News
01 Nov 2020
How Snowflake is charting its growth in APAC
The cloud data warehouse supplier set foot in Asia-Pacific just three years ago and has started to gain traction among large enterprises in Singapore, India and Southeast Asia Continue Reading
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News
29 Oct 2020
Microsoft to open cloud region in Taiwan
Microsoft’s cloud datacentre region in Taiwan will first provide access to Azure, followed by Microsoft 365, Dynamics 365 and Power Platform later Continue Reading
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News
28 Oct 2020
NetApp boosts NVMe, QLC and container hybrid cloud offer
Storage giant NetApp unveils new AFF, FAS and E-series arrays with NVMe and QLC flash capability, plus object storage in Ontap and Spot cloud container resource management in Cloud Manager Continue Reading
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News
27 Oct 2020
Commvault launches Metallic backup service in Europe
Backup giant adds backup as a service, with cloud-to-cloud backup and e-discovery functionality that can work across on-site datacentres and the AWS and Azure clouds Continue Reading
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News
27 Oct 2020
Ericsson looks to the cloud for increased RAN flexibility
Cloud-based radio access network for communications service providers regarded as offering more versatility to network buildouts as a complement to existing purpose-built 5G networks and addressing a variety of 5G use cases Continue Reading
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Podcast
27 Oct 2020
Death of tech startups in pandemic. Bolstering diversity – Computer Weekly Downtime Upload podcast
In this episode of the Computer Weekly Downtime Upload podcast, Caroline Donnelly, Clare McDonald and Brian McKenna discuss the collapse of UK tech startups in the wake of the pandemic, driving diversity, and SAP’s ‘5 & 5 by 25’ procurement pledge Continue Reading
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E-Zine
27 Oct 2020
Pet project: How Pets at Home cares for customers with data analytics
In this week’s Computer Weekly, we talk to the chief data officer of Pets at Home, about using data analytics to care for customers. British Airways had its GDPR fine reduced to just £20m – we ask what this means for data protection regulation. And we look at GPT3, the language prediction tool that could revolutionise AI. Read the issue now. Continue Reading
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News
27 Oct 2020
SAP Q3 2020 results: revenue down 4%, cloud silver lining hailed
SAP’s third quarter 2020 results stated a 4% year-on-year reduction in revenue, with an 11% increase in cloud revenue lightening the gloom Continue Reading
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News
26 Oct 2020
Chatbots will not replace call centre agents
Chatbots have not lived up to their promises and are better poised to support call centre agents in the blended realm of customer service and employee collaboration, says a regional Avaya executive Continue Reading
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Feature
23 Oct 2020
Unified file and object storage: The best of both worlds?
Unified file and object storage tackles growing volumes of unstructured data in a way that’s compatible with traditional and cloud-era applications, and friendlier to analytics Continue Reading
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News
22 Oct 2020
ANZ Bank moves digital banking services to container platform
Australia’s largest bank now runs 30% of its internet banking services on Red Hat OpenShift in a move that has energised developers and paved the way for more automation Continue Reading
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News
21 Oct 2020
How Malaysia’s Selangor state is tapping cloud
Malaysian state has built a cloud-based payment services platform for citizens and is looking to tap cloud-based analytics to upgrade its surveillance cameras, among other cloud computing initiatives Continue Reading
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News
20 Oct 2020
Rackspace expands Singapore office, eyes ASEAN market
Managed cloud services supplier expands regional office to develop deeper relationships with local customers as demand for its services grows Continue Reading
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News
14 Oct 2020
ServiceNow to roll out Now platform on Azure
ServiceNow introduces Azure-linked offering to cater to the needs of organisations in regulated industries that have strict data sovereignty and security requirements Continue Reading
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E-Zine
13 Oct 2020
The future of storage
In this week’s Computer Weekly, we examine emerging technologies in storage such as helium disks and DNA. Ransomware is becoming more sophisticated and the attackers more tactical. And as the EU’s top court challenges the UK over surveillance, we ask what this means for data privacy after Brexit. Read the issue now. Continue Reading
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News
12 Oct 2020
BT expands digital workplace portfolio with Zoom
New carrier agreement with conferencing provider Zoom designed to allow BT to offer a managed service with integrated networking to ensure optimal user experiences Continue Reading
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News
09 Oct 2020
Inside VMware’s Kubernetes playbook
Kubernetes co-creator Joe Beda talks up the evolution of the container orchestration platform and efforts by VMware to help enterprises get the most out of the technology Continue Reading
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News
09 Oct 2020
Cisco, Qwilt and Digital Alpha launch open caching CDN for service providers
Consortium of tech providers introduce new model for media delivery using open caching architecture, claiming ‘unprecedented’ levels of quality with open, global APIs Continue Reading
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News
08 Oct 2020
Quarter of remote workers fail to engage with tech teams
Research reveals a burgeoning IT-employee divide among the growing ranks of remote workers, but the root causes have yet to be examined fully Continue Reading
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News
08 Oct 2020
Accenture acquires NZ firm to bolster SAP practice
Accenture’s acquisition of Zag comes amid growing demand for expertise in S/4 Hana migrations in Australia and New Zealand Continue Reading
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News
07 Oct 2020
Carhartt shifts old data to the cloud with Komprise
US-based workwear manufacturer cuts storage costs from $1 to $0.25 per gigabyte as it deploys data management software and shifts old files to Microsoft Azure Blob and Cold storage Continue Reading
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News
06 Oct 2020
Firms expect nearly half of employees to be working from home by 2025
Global firms are increasingly putting their money where their mouths are when it comes to supporting remote working, as research shows firm evidence of a continued new normal Continue Reading
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Blog Post
02 Oct 2020
Picking Your Way Through The SASE Minefield
After the best part of two decades of gradual change in the world of the networking infrastructure, WiFi and mobile notwithstanding, the past few years have seen more upheaval than at any time ... Continue Reading
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Feature
02 Oct 2020
Backup audit: What is a backup audit and why do we need them?
Backup and recovery are vital components to protect against data loss, whether technical or causes such as ransomware. So how can a backup audit help protect our key assets? Continue Reading
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Podcast
29 Sep 2020
Ethnic diversity, cloud apps for Gen Z, and accountants – Computer Weekly Downtime Upload podcast
In this episode of the Computer Weekly Downtime Upload podcast, Caroline Donnelly, Clare McDonald and Brian McKenna discuss workplace diversity in respect of ethnicity, a financial app for cashless Generation Z, and how accountancy firm Saffery Champness has benefited from a SaaS document management system Continue Reading
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News
29 Sep 2020
Microsoft aims to sharpen edge, 5G deployment with Azure for Operators
IT and cloud giant announces partnership programme with telecommunications industry to more effectively enable the roll-out of next-generation networks Continue Reading
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News
29 Sep 2020
Oracle OpenWorld 2020: Miranda – business model changes are driving turn to cloud
Steve Miranda, who leads Oracle applications development globally, spoke to Computer Weekly ahead of his keynote at the virtual version of OpenWorld. Supply chain management and customer experience are vectors where improvements are being made, he said Continue Reading
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News
29 Sep 2020
Remote working world reveals cloud/SaaS security concerns
Research reveals pivotal moment when the cloud is playing a more important role than ever to support mass remote working, with CISO concerns over cloud security remaining stubbornly high Continue Reading
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News
28 Sep 2020
Swiss ISP opts for Scality object storage for backup service
Move to object storage allows Lake Solutions to cut customer backup costs by 66% while providing new S3-based bucket storage for customers based on Scality on HPE Continue Reading
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News
23 Sep 2020
8x8 accelerates remote contact centre deployment for Sefton Council
Governing body for Merseyside council increases multi-channel communication to speed up first-call resolution and create a richer citizen experience with remote workers Continue Reading
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Blog Post
22 Sep 2020
Trends in Multi-Cloud and Cloud Native Networking
So, for once on this blog I thought I’d leave the “talking” to someone else or, more to the point, someone “elses”. My old mates at Netevents have soldiered on through this increasingly bizarre, ... Continue Reading
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News
22 Sep 2020
Patch grows data capabilities with Snowflake
A Snowflake data warehouse pulls in data from various SaaS systems to provide master data for management reports for horticulture retailer Patch Continue Reading
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News
21 Sep 2020
DBS taps AI and data analytics in intelligent banking move
Singaporean bank has started using artificial intelligence and analytics to provide customers with hyper-personalised insights and recommendations, to win more market share Continue Reading
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E-Zine
17 Sep 2020
CW APAC: Buyer’s guide to business intelligence and data analytics
Businesses today are seeking to discover, interpret, extract and communicate meaningful patterns in data to increase efficiency and better serve their customers. In this handbook, focused on the use of business intelligence and data analytics in the Asia-Pacific region, Computer Weekly looks at some examples of how making sense of data makes good business sense. Continue Reading
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Feature
17 Sep 2020
Covid crisis shifts supply chain management from efficiency to resilience
Supply chain management seems to be changing profoundly as the coronavirus pandemic unfolds, possibly shifting from an economy of efficiency to resilience, harnessing trading networks, machine learning and robotic process automation Continue Reading
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News
16 Sep 2020
Alibaba Cloud unveils ‘cloud computer’, delivery robot
At its annual Apsara conference, Alibaba Cloud debuts a thin-client computer and a logistics robot that can carry 50 packages in one go Continue Reading
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News
16 Sep 2020
Western Australia government goes all-in on Microsoft
State agencies in Western Australia will be able to tap Azure cloud services and cloud applications through a new Microsoft agreement Continue Reading
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News
15 Sep 2020
Risky development practice leaves company access keys exposed
Database stores, cloud storage and myriad other services are being put at risk by the accidental exposure of company access keys during development Continue Reading
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News
15 Sep 2020
TikTok-Oracle partnership moves forward for consideration
Joint venture proposal could create thousands of jobs and secure TikTok’s future outside China Continue Reading
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News
15 Sep 2020
Nutanix bolsters Kubernetes playbook with managed service
Karbon Platform Services claims to ease container deployments in public and hybrid cloud environments in the emerging Kubernetes platform war Continue Reading
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News
14 Sep 2020
NTT taps data analytics and cloud for Tour de France
NTT’s analytics and cloud capabilities stood up to the test amid crashes and poor weather conditions during the first stage of this year’s Tour de France Continue Reading
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News
04 Sep 2020
HotelBeds uses API management platform to reduce cost
HotelBeds has switched from its legacy suppler to a licensed service in an effort to reduce API management costs after traffic doubles Continue Reading
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News
28 Aug 2020
How Citi is democratising access to data
Global financial institution Citi puts people at the centre of its data analytics initiatives and collaborates with users to drive adoption and success Continue Reading