E-business should be child's play



The computer games industry looks worlds apart from the traditional IT industry. Over the past umpteen years it has had clear-cut standards, simple to use...



The computer games industry looks worlds apart from the traditional IT industry. Over the past umpteen years it has had clear-cut standards, simple to use software that doesn't crash, strong graphics, and excellent human/machine interfaces. Games are a jump ahead in being intuitive to use, and reknowned for their realism and sensory effects, such as rumble controls. Even the hand controls are more versatile and flexible to use than a mouse.

Although the two industries have run in parallel for many years, expect to see increasing levels of convergence over the coming months.

The catalyst is online e-business. Whether business-to-consumer, consumer-to-consumer or business-to-employee, e-business requires a seductive, reliable, easy-to-use, but invisible end-to-end IT system. There's still a long way to go and digital TV is poised to take over the lead.

These attributes suit games firms, which understand how to make complex systems easily navigable for four year olds.

So when planning e-skills for your team consider taking on one or two games developers for a diametrically lateral view.

All aspects of e-business need to be much easier than they are today and need to emulate aspects of the computer games industry, which has already learnt the fundamental secret. IT has to be child's play.

John Riley

Read more on E-commerce technology

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