Nokia and Yahoo optimise mobile web search

Nokia has more closely integrated Yahoo! search technology into its top-of-the-range mobile devices to make it easier for users to find and save web content.

Nokia has more closely integrated Yahoo! search technology into its top-of-the-range mobile devices to make it easier for users to find and save web content.

Yahoo! Search has been rolled into the Nokia Mobile Search application loaded onto the Nokia Nseries and S60 range of devices to optimise search performance.

Mobile web users can limit their mobile search use because of cumbersome or slow systems, something the two companies want to address.

Yahoo! is providing web and image search results in more than 10 languages to give consumers real-time access to information and content.
 
Ralph Eric Kunz, Nokia vice president of multimedia experiences, said, “Combining Yahoo!'s proven expertise in searching on the web with Nokia's understanding of mobile user interfaces makes the Nokia Mobile Search experience unrivalled in the industry.”

The two companies have carried out users tests on the integrated technology, with early data showing that 86% of all image search results are opened, 36% are added to the device’s gallery function, and 85% of all web searches resulted in a browser being launched to access the searched for information.

 

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