Fleet control system boosts Warburtons’ productivity


Fleet control system boosts Warburtons’ productivity

Clare McDonald

Warburtons has integrated Navman wireless GPS to its vehicle tracking system Paragon to allow better planning of distribution routes.

Its fleet tracking and routing system, Paragon, links the Navman GPS controller to its schedule and route planning application, allowing real-time updates of vehicles and performance monitoring of routes.


The software allows Warburtons to effectively plan deliveries from its 25 sites across the UK to various locations using a fleet of 800 vehicles.

The system allows Warburtons to deliver to 20,000 retail outlets across the UK, providing 2.2 million loaves of bread a day to the public.

“When we ran Paragon's software together with the Navman Wireless system, the process was simple and fully integrated. While our customer service is already at a high level, we wanted to improve this further, which this technology is helping us to do," said Jim Norton, Warburtons distribution planning manager.

The software works by allowing users to access an ordering system. Orders are then uploaded to the Paragon system, which allocates routes and schedules for deliveries, which are then sent directly to drivers in their vehicles..

Navman provides GPS and vehicle monitoring technology across the globe, including satellite GPS receivers, chart plotters and autopilots.

Paragon, provider of Warburtons’ transport optimisation system, also provides routing and scheduling software to Sainsbury’s, Argos and Asda, among many other retail, manufacturing and logistics firms.

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