Blackberry dominance expected to crumble as Apple takes bigger slice of enterprise mobility


Blackberry dominance expected to crumble as Apple takes bigger slice of enterprise mobility

Jenny Williams

The dominance of Blackberry devices in businesses will decline as employees opt to use Apple and Google Android devices for work purposes, according to a recent study.

Enterprise mobility services firm, iPass, surveyed 224 IT professionals and found IT departments' provisioning of Apple iPhones will increase by 67% over the next year. Apple iPads will increase 66% and Android smartphone use will grow by 64% for business use.

The report predicts enterprise use of Android tablets will increase 132% over the next year. Apple iPad usage will grow 43%.

Barbara Nelson, CTO at iPass, said increasing use of other mobile platforms in businesses will be detrimental to Research in Motion's (RIM) grip on the mobile enterprise market.

"Even though Blackberrys will continue to be supported and provisioned by 80% of enterprises, fewer mobile employees plan to use that device going forward. It appears as though ease of use, a plethora of applications and the interchangeability between the iPad and iPhone is the winning decision factor for both mobile users and IT departments," said Nelson.

"Mobile employee choice is the new mantra of IT departments - and it looks like the big loser will be the Blackberry," she added.

The report showed 43% of companies have no plans to provision RIM's Blackberry Playbook tablet device. The Playbook is the tablet most likely to be banned from accessing company corporate data, followed by tablets running on Google's Android OS.

The report found most CIOs admitted their policies for data security, device usage, data access and data retention need updating. A third felt existing policies were insufficient.

Earlier this month, RIM missed second-quarter earnings targets because of lower demand for older models. Some analysts blamed poor demand for its Playbook device.

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