EMC has announced the signing of a $165m deal to acquire Avamar Technologies, a provider of enterprise-level data protection software.
The move is widely seen as EMC’s move into the next wave of storage technology to be taken on by large vendors – data deduplication.
Data deduplication is a way to reduce the amount of backup data by eliminating copies and only backing up the remaining data once –¬ no matter how many times it is reproduced. The technology can reduce the amount of data being stored by 99% and make backing up to disk cheaper than backing up to tape.
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At present the data deduplication market consists of a few small vendors, including Avamar, Data Domain, Diligent Technologies and Exagrid Systems. Other vendors, including Advanced Digital Information, Falconstor Software and Sepaton, have announced plans to develop data deduplication products.
“Companies are making significant investments today to improve their methods for data protection and data recovery,” said John McArthur, group vice-president and general manager at analysts IDC.
“EMC’s acquisition of Avamar brings innovative data protection technology and another creative team into the EMC portfolio, while Avamar gains a powerful channel for the company’s solutions,” he added.
Avamar will be integrated into EMC's storage product operations group along with EMC's NetWorker backup and recovery software.
Avamar's Axiom disk backup and recovery product will continue to be sold as a standalone product, as will EMC's NetWorker. Avamar's deduplication technology could be integrated over time into EMC products, such as the recently announced InfoScape.