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The growth has mainly been driven by Freeview digital terrestrial television, which saw its second-ever largest quarterly increase, with almost 2.4 million purchases of Freeview equipment during the third quarter.
The Ofcom third quarter digital TV progress report also shows that many consumers - having already converted their primary television sets to digital - are now upgrading their secondary television sets in increasing numbers.
The total number of second television sets converted to digital now stands at nearly 12 million, up by 1.3 million during the quarter and up by 50% over the past year.