Microsoft offers small firms a steer on search engine marketing


Microsoft offers small firms a steer on search engine marketing

Antony Savvas

A Microsoft Office Live Small Business offering has been launched to help small firms get their heads round search engine marketing.

Microsoft Office Live Small Business has teamed up with The Search Agency to provide small businesses with specialised consulting services designed to help master the basics of marketing a website.

The Search Agency will design keyword advertising campaigns for Microsoft Office Live Small Business customers and lead courses that teach the essentials of search engine marketing.

Microsoft said The Search Agency is a leader in search engine marketing and search engine optimisation.

"As more and more small businesses get online, marketing their websites is crucial to business success," said Baris Cetinok, director of project management and marketing at Microsoft Office Live Small Business.

"Our goal is to make search engine marketing and optimisation accessible to the small business owner who recognises their importance but may not be sure where to start," said Cetinok.

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