Shoe retailer Faith has improved communications and cut call costs between its 220 stores by installing a Mitel...
IP telephony system, which it says will pay for itself in two years.
By using these handsets, which use a flat-rate broadband connection, Faith significantly reduced the cost of in-store calls by up to £10,000 per year, per store, said Luke Phillips, IT director at Faith.
Phillips said, “It has been really challenging trying to manage all our stores using an analogue system. Taking this step has been such a huge move forward for us.
“Deploying IP communications has enabled inter-site communications and control at our HQ, which previously had just not been possible.”
He added that the new system will have paid for itself in two years, because the number of lines has been reduced.
“Not only do we get all the benefits of interconnected sites and more control over our system, we also have quantifiable ROI – you can’t ask for more.”
Faith plans to replace its old system in time, and migrate fully to IP. Phillips said he is also planning to bring the retailer’s call centre in-house, using Mitel’s Contact Centre system.
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