Revenues for unified messaging and communications will jump from €613.3m in 2005 to €1,539.5m in 2012, according to Frost & Sullivan.
“The IP telephony infrastructure market is forcing vendors to deliver on their promises on productivity benefits, thus forcing suppliers to integrate messaging and collaboration tools in their offering,” says Frost & Sullivan senior research analyst Luke Thomas.
Although awareness is improving, many firms still don’t understand enough much about unified communications, which has stunted its uptake. A lack of business case studies is also making it hard for businesses to justify investment.
“As a result, the majority of end users in the corporate environment have very low awareness of successful unified messaging implementations, especially within their own sectors,” says Thomas.
As companies replace existing systems with a converged voice and data IP network, they will begin to see the potential of unified communications, predicts the analyst.
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