TechTarget

BT promises big savings with fixed-mobile Bluephone

BT has launched a broadband phone service that allows users to use the same phone either in the office or home or on a mobile network.

BT has launched a broadband phone service that allows users to use the same phone either in the office or home or on a mobile network. 

The BT Fusion phone (also known as “Bluephone”) acts as a normal mobile GSM phone outside the office or home, but when inside routes calls through a BT hub onto a BT broadband line to enable cheaper calls. 

The Bluephone connects to the hub via Bluetooth short-range wireless technology, hence its name. The hub can also be used to wirelessly connect laptops, printers and games consoles together, giving BT another unique selling point for the service.

BT has launched the BT Fusion 100 service which comes with 100 free minutes for £9.99 per month, and the BT Fusion 200 service which comes with 200 free call minutes for £14.99 per month. 

BT provides the Motorola handsets and hub free as part of these packages. BT is first providing a service to 400 early adopters, and will make the service widely available from this September.

Analyst Ovum said of the launch, “This is big news. Many have spoken about fixed mobile convergence (FMC) over the years, but BT is the first to offer a true FMC service.”

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