Google has slashed the price of its web analytics and marketing intelligence service by more than half.
The cost of the service, called Urchin On Demand, has been cut to £110 per month from £275.
Google launched the service following its acquisition of Urchin Software in March 2005.
The new price includes report profiles for up to 50 individual websites and 100,000 page views per month.
The service allows website owners and advertisers to see how visitors search, navigate and buy goods and services online.