Cable TV becomes an easy target

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Cable TV becomes an easy target



Advertisers wanting to target different TV cable franchises can now call up their details on a graphical basis by visiting the Web site of cable giant NTL.

Geographical information systems (GIS) company Kingswood developed the site, based on software from supplier Geoconcept.

The GIS is based on GeoXplorer, an ActiveX component that allows developers to build mapping functionality into their applications.

It is supplied along with the GeoConcept GIS software. It enables visitors to the site to pan and zoom around a map of the UK, finding specific locations, a particular place name or even a postcode.

It includes street-level map displays that were created with Andes Travelmanager, a raster data set provided by Kingswood.

Advertisers wanting to target different TV cable franchises can now call up their details on a graphical basis by visiting the Web site of cable giant NTL at www.NTL.com.

Geographical information systems (GIS) company Kingswood developed the site, based on software from supplier Geoconcept.

The GIS is based on GeoXplorer, an ActiveX component that allows developers to build mapping functionality into their applications.

It is supplied along with the GeoConcept GIS software. It enables visitors to the site to pan and zoom around a map of the UK, finding specific locations, a particular place name or even a postcode.

It includes street-level map displays that were created with Andes Travelmanager, a raster data set provided by Kingswood.


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