Sterling Commerce gives beauty goods packaging firm a facelift in the cloud


Sterling Commerce gives beauty goods packaging firm a facelift in the cloud

Cliff Saran

Albéa, a global packaging company, is using a cloud service from Sterling Commerce to offer support to its factories distributed across three continents.

The supplier, which provides packaging for beauty brands such as L'Oréal and Estée Lauder, is using Sterling Commerce to optimise its supply chain operations and assess customer demand.

"Our customers throughout the world are looking to keep inventories low while guaranteeing on-time delivery," said Eric Lafarge, chief information officer at Albéa. "By synchronising the high volume of interactions between Albéa and its business partners, Sterling B2B Integration Services enable Albéa to minimise the time stock sits in the warehouse and in transit. The solution also allows for 'near-sourcing', so deliveries travel shorter distances, reducing waste and improving sustainability by avoiding the transport of air in empty packaging."

Sterling Commerce is helping the company provide logistics management as an added value service to its clients.

"We are in a customer and product delivery-focused business and I am convinced that within the next five years supply chain logistics will become the key differentiating lever in our industry," said Eric Lafarge.

IBM purchased Sterling Commerce in 2010 for $1.4bn. Companies using Sterling Commerce include Danone, Kimberley-Clark and the Irish Dairy Board.

Photo: Ken McKay/Rex Features

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