Further evidence of the seemingly
recession-proof nature of the mobile computing and mobile broadband
markets has come in the form of two reports from EITO and the
GSMA.
Both the market research organisation and the mobile
communications trade body predict
further growth of mobile broadband driven by new applications
and what they call ‘attractive’ mobile computing platforms.
EITO’s research predicts that the wireless communications market
in general will grow by 6.6% in 2009, to a total value of €578
billion. At the heart of this growth are booming mobile data
services, supported by mobile broadband
networks, which will likely growth by 16% to be worth €124
billion. Mobile data traffic now contributes nearly a quarter
of the total turnover in mobile
“Thanks to new applications and attractive devices, mobile
telecommunications remains a growth market in spite of the economic
crisis“, commented EITO-Chairman Bruno Lamborghini.
And the UK is leading the revolution in Europe, predicted by
EITO to be the largest single market in Europe with above average
rates of growth. UK mobile revenues are forecast to increase by
3.8% percent to €26.4 billion with turnover in mobile data services
expected to rise by 9.8% to be worth €7.1 billion. EITO says that
with mini-notebooks, a new class of equipment has established
itself to drive growth.
Lending support is the GSMA’s mobile broadband survey which
estimates that nearly 100 million of the world’s four billion
mobile connections are mobile broadband and that with 1.1 billion
fixed broadband lines reaching only one sixth of the world’s
population, the opportunities for mobile broadband are vast.
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